Create and Configure an SEO Project

Updated on April 7, 2026

Create and Configure an SEO Project

Projects are the core of StratGen. Each project represents a website you want to optimize.

Step 1: Create a New Project

From your workspace dashboard, click New Project. Fill in:

  • Project name: A descriptive name (e.g., "Main Website SEO")
  • Main domain: Your website URL (e.g., example.com)
  • Niche: Your industry or market segment

Step 2: Geographic Targeting

  • Target country: Primary market (e.g., France, United States)
  • Target language: Language for content generation
  • Additional countries: Optional secondary markets

Step 3: Content Settings

  • Target audience: Describe your ideal reader
  • Brand voice: Professional, casual, technical, etc.
  • Content goals: Traffic, leads, brand awareness

Step 4: Add Competitors

Add 3-5 competitors for competitive analysis:

  • Enter their domain names
  • StratGen will automatically analyze their SEO data
  • You can add more competitors later

Step 5: Connect Google Search Console

For the best results, connect your GSC account:

  1. Click Connect GSC in project settings
  2. Authorize StratGen to access your data
  3. Select the property to link

Important: GSC data significantly improves the quality of AI-generated strategies.

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