Link Profile

Link Profile

Understand your backlink landscape and how it compares to competitors.

Overview Dashboard

• Total backlinks: Number of external links pointing to your site
• Referring domains: Unique domains linking to you
• Domain Authority: Your Moz DA score
• Spam Score: Risk assessment of your link profile

Competitor Comparison

Compare your link profile with competitors:

• Side-by-side DA, backlinks, and referring domains
• Identify competitors' link sources you could target
• Discover common linking domains across competitors

Link Analysis

For each backlink:

• Source URL: Where the link comes from
• Target URL: Which page it points to on your site
• Anchor text: The clickable text
• DA of source: Authority of the linking domain
• Link type: Dofollow or nofollow
• First seen: When the link was first detected

Toxic Link Detection

StratGen flags potentially harmful backlinks:

• Links from spammy or low-quality domains
• Unnatural anchor text patterns
• Links from link farms or PBNs

Tip: Review your link profile monthly and disavow toxic links via Google Search Console.